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Bitchingandjunkfood.com online store and blog launched in July 2009 as a reaction to an increasingly homogenised retail market. Aiming to offer an alternative to fast fashion the main focus is on great product regardless of season, trend and sex.
This SS10 sees the site expand with with a selection of niche fashion labels including Kokon To Zai, Cheap Monday, Neurotica, Leopard by Belle Sauvage, Rachel Freire, Dainty Things, Take Off Your Clothes and One Teaspoon to name but a few. Bitchingandjunkfood.com's passion for product and a desire to help small designers expand and grow is a driving force behind the team. Bitchingandjunkfood.com relies heavily on subcultures, street fashion and most importantly instinct to drive trend direction.
The team behind bitchingandjunkfood.com also design two in-house labels:
Remade by bitchingandjunkfood.com - a upcycled vintage label taking trend directionfrom street fashion and blogs. The label is now stocked in several major designer department stores internationally
Two Weeks - an avant garde fashion and accessories label launched at off-schedule at London Fashion Week AW10.
Bitchingandjunkfood.com are open to collaboration having most recently designed a SS10 jewellery range for Urban Outfitters.
Bitchingandjunkfood.com have an extensive collection of designer and vintage clothing in their East London studio and are also available to style - they are currently working with several up and coming performers.
